5 Guidelines We Follow While Writing SEO Friendly Content
These days when there are millions of websites catering to the need of the user for every particular piece of information, a system is needed to filter and also produce the best-suited link. This is accomplished by SEO or Search Engine Optimisation. An SEO makes an international or national search to provide a list of relevant websites by an ascending order of rank. Now it is well known that the site’s income or popularity depends upon the number of pings it gets. For this to occur, it is important for the website to stay higher up in the ranks. And this is accomplished by writing SEO friendly content. As with everything, there are methods to create better content by following certain guidelines or steps. Below are 5 aspects that should be kept in mind while writing content for SEO.
5 Guidelines to follow while writing SEO friendly content
- Research into the content
- Use of keywords
- Provide links for required information
- Style of writing
- Review of the article once written
Research into the content:
The content that is presented on the websites is for both the search engine and the reader. Therefore the quality of the content must not falter in any way whatsoever. It certainly should not be a couple of keywords that have been strung together to form some sort of coherent line. The content must be able to sufficiently answer all queries that anyone could have regarding the searched issue. For this to happen, thorough research must be done by the person writing the content so as to lucidly include as much information as possible.
Use of keywords:
Keywords are the instruments that are used for recognizing your content during a search. These are the words that are used by the user’s to type into the search engines. Therefore, whenever anyone is writing or creating content these keywords should be researched and later be mended in the piece. But the interesting part is that adding in too many keywords together vaguely will only result in loss of quality. Therefore, although the keywords are important, they should be managed with efficiency.
Provide links for required information:
This aspect can be gleaned from one of the most well-known platforms in the world which is Wikipedia. The best part about Wikipedia is that it not only provides you with a write-up of all the information but also provides sub-links and links to information wherever required. This is done because you just cannot assume that a reader will believe everything you narrate or say. As much as possible proof should also be provided in order to convince the user and give the website a seal of trust.
Style of writing:
The style that is used for writing is what will eventually keep the interest of a visitor that opens the website. It could be assumed that a visitor has an attention span of only a few seconds. And these are the only few seconds that act as your window to impress that specific person. Tediously long articles must be avoided as much as possible. The paragraphs need to be interesting and short. Bullet points, subheadings and heading can also be utilised to provide more information concisely. Additionally, it is important that the content remains crisp and juicy.
Review of the article once written:
It doesn’t matter how proficiencient one may be in typing, it doesn’t harm to give it a read up at least once. As, it needs to be understood that any inconvenience or any typo for that matter could lower the traffic to a website. This shows a certain degree of incompetence on the part of the editors and the writers. Nevertheless, it makes sense to at least spend a few minutes revising the work you’ve written rather than lose faith among the readers.
If you follow the above mentioned steps, you will end up creating SEO content that works the best for you!
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